{"id":119,"date":"2022-07-22T17:06:29","date_gmt":"2022-07-22T17:06:29","guid":{"rendered":"https:\/\/www.sumanainfotech.com\/blog\/?p=119"},"modified":"2022-07-24T18:08:00","modified_gmt":"2022-07-24T18:08:00","slug":"mobile-app-development","status":"publish","type":"post","link":"https:\/\/www.sumanainfotech.com\/blog\/2022\/07\/22\/mobile-app-development\/","title":{"rendered":"Mobile App Development"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Why Apps Get Rejected<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\">The App Store is every&nbsp;iOS developer\u2019s best friend until your app is rejected, and then it quickly becomes your enemy. Ensuring your app will be accepted by the App Store review process&nbsp;<em>before&nbsp;<\/em>submission is essential for every app developer. A rejected app can not only be a bad finish to a smooth development process but it can also cause unnecessary delays. Apple clearly outlines in its&nbsp;App Store Review Guidelines&nbsp;a total of twenty eight areas for consideration to ensure your app is accepted and not rejected.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">For developers new to iOS or unfamiliar with the App Store Review Guidelines, this will provide an introduction to common reasons for rejection and how to ensure your app is accepted. The key areas every app is reviewed on are:<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ol class=\"has-medium-font-size wp-block-list\"><li>The user interface (UI)<\/li><li>The user experience (UX)<\/li><li>All the application features<\/li><li>The functionality of the app<\/li><\/ol>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-medium-font-size\">The reasons for an app\u2019s rejection are varying and represented across the four key areas listed above, however the following detailed reasons are the most common culprits.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cMore information needed\u201d<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"429\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/more-information-needed-1024x429-1.png\" alt=\"\" class=\"wp-image-158\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/more-information-needed-1024x429-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/more-information-needed-1024x429-1-300x126.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/more-information-needed-1024x429-1-768x322.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/more-information-needed-1024x429-1-585x245.png 585w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">According to Apple, the most common reason for rejection, accounting for 14%, was \u201cmore information needed\u201d. This occurs when an app is submitted to the App Store for review and the developer does not provide enough information or materials for the app to be tested by the App Store review team. For instance, not providing any additionally needed hardware that pairs with the app like an accessory will result in a failed submission. Additionally, if the app requires a special environment, it is necessary to send a video demo showing the app\u2019s functionality in this unique environment. The App Store team will not seek out a beautiful mountain range to test your panorama landscape app, it\u2019s your role as a developer to show them your app in action!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cExhibit bugs\u201d<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"437\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/exhibit-bugs-1024x437-1.png\" alt=\"\" class=\"wp-image-159\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/exhibit-bugs-1024x437-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/exhibit-bugs-1024x437-1-300x128.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/exhibit-bugs-1024x437-1-768x328.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/exhibit-bugs-1024x437-1-574x245.png 574w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">An astonishing 8% of apps are rejected because they still \u201cexhibit bugs\u201d. These problems must be addressed, tested, and solved&nbsp;<em>before&nbsp;<\/em>you submit your app to the App Store. Any issues related to long load times or crashes will be grounds for rejection. It is important that you extensively test every feature and each screen in a comprehensive manner amongst your dedicated team of developers. An effective method for testing any bugs is also through a beta version released to a limited audience. These users\/testers can either be friends and family of the client or ideally potential early adopters of the app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not complying with Apple\u2019s Developer Program License Agreement<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"367\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/Apples-Developer-Program-License-Agreement-1024x367-1.png\" alt=\"\" class=\"wp-image-161\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/Apples-Developer-Program-License-Agreement-1024x367-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/Apples-Developer-Program-License-Agreement-1024x367-1-300x108.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/Apples-Developer-Program-License-Agreement-1024x367-1-768x275.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/Apples-Developer-Program-License-Agreement-1024x367-1-600x215.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Developer\u2019s failing to comply with Apple\u2019s \u2018Developer Program License Agreement\u2019 account for 6% of total app rejections. This agreement is a legal document between the developer and Apple with the purpose of detailing the allowable channels of distribution, which are outlined as:<br>\u201c (1) through the App Store, if selected by Apple, (2) through the VPP\/B2B Program Site, if selected by Apple, (3) on a limited basis for use on Registered Devices (as defined below), and (4) for beta testing through Apple\u2019s TestFlight Program.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Poor UI<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/poor-UI-1024x459-1.png\" alt=\"\" class=\"wp-image-162\" width=\"840\" height=\"376\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/poor-UI-1024x459-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/poor-UI-1024x459-1-300x134.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/poor-UI-1024x459-1-768x344.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/poor-UI-1024x459-1-547x245.png 547w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Also accounting for 6% of rejections is an inability to meet Guideline 10.6 in the UI section outlined in the&nbsp;App Store Review Guidelines. The guideline says, \u201cIf your user interface is&nbsp;<em>complex or less than very good<\/em>, it may be rejected\u201d. This is a challenging reason for rejection because developers are unsure exactly what needs to be fixed or changed. Developer\u2019s first test should be ensuring their app\u2019s UI reflects Apple\u2019s resource on \u2018Designing Great Apps\u2019, which it says allows you to, \u201cbuild the polished, engaging, and intuitive apps that Apple customers expect\u201d. Additionally, Apple clearly outlines the user interface specifications in their&nbsp;iOS Human Interface Guidelines&nbsp;to ensure consistency and ease of use.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Metadata issues<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"414\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/metadata-issues-1024x414-1.png\" alt=\"\" class=\"wp-image-163\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/metadata-issues-1024x414-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/metadata-issues-1024x414-1-300x121.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/metadata-issues-1024x414-1-768x311.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/metadata-issues-1024x414-1-600x243.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Lastly, 5% of apps are rejected for not complying with Guideline 3.3 under the \u2018Metadata\u2019 section. The guideline says, \u201cApps with names, descriptions, screenshots, or previews not relevant to the content and functionality of the App will be rejected\u201d. This can take the form of misleading information or inconsistencies between the description and the functionality of the app.<\/p>\n\n\n\n<h2 class=\"has-medium-font-size wp-block-heading\">\u201cOther reasons\u201d<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"417\" src=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/other-reasons-1024x417-1.png\" alt=\"\" class=\"wp-image-164\" srcset=\"https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/other-reasons-1024x417-1.png 1024w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/other-reasons-1024x417-1-300x122.png 300w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/other-reasons-1024x417-1-768x313.png 768w, https:\/\/www.sumanainfotech.com\/blog\/wp-content\/uploads\/2022\/07\/other-reasons-1024x417-1-600x245.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">Importantly, in total 42% of apps are rejected for what Apple described as \u201cOther Reasons\u201d, each reason accounting for less than 2% of that total. While there are some recurring reasons that apps are rejected, the vast majority of rejections are from unique reasons often specific to that app or that developer. 10 of the most popular additional reasons for rejection are outlined below:<\/p>\n\n\n\n<ol class=\"has-medium-font-size wp-block-list\"><li>Use of the word \u201cbeta\u201d, \u201ctest\u201d or \u201cdemo\u201d , indicating an unfinished app.<\/li><li>If the .ipa file for app submission is larger than 4GB.<\/li><li>Mentioning or advertising rival platforms such as Windows or Android. It doesn\u2019t have to be a direct advertisement, but be careful with app icons too.<\/li><li>Misuse of trademarks or logos, especially Apple\u2019s.<\/li><li>Linking to outside payment schemes, must instead be done through the user\u2019s In-App Purchase (IAP), more information&nbsp;here.<\/li><li>Saving your app\u2019s data to the user\u2019s iCloud rather than locally, the&nbsp;iOS Data Storage Guidelines&nbsp;helps developers ensure their app\u2019s data is saved in the right place and efficiently.<\/li><li>Repeating an already saturated function in the App Store&nbsp;<em>but<\/em>&nbsp;apps that are&nbsp;<em>too&nbsp;<\/em>niche and serving an extremely limited audience can also be rejected.<\/li><li>Absence of privacy policy.<\/li><li>Using of harsh language.<\/li><li>Privacy violation, such as sharing users\u2019 names, photos, etc.<\/li><\/ol>\n\n\n\n<p class=\"has-medium-font-size\">Familiarize yourself with this guide and Apple\u2019s to ensure your app is accepted on the first submission! And remember that should you decide to partner with us we will guarantee the approval of your app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why Apps Get Rejected The App Store is every&nbsp;iOS developer\u2019s best friend until your app is rejected, and then it quickly becomes your enemy. Ensuring your app will be accepted by the App Store review process&nbsp;before&nbsp;submission is essential for every app developer. A rejected app can not only be a bad finish to a smooth [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":105,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-app-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobile App Development -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sumanainfotech.com\/blog\/2022\/07\/22\/mobile-app-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile App Development -\" \/>\n<meta property=\"og:description\" content=\"Why Apps Get Rejected The App Store is every&nbsp;iOS developer\u2019s best friend until your app is rejected, and then it quickly becomes your enemy. 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